Elon Musk’s ex and former MAGA social media influencer Ashley St. Clair joins Rick Wilson to expose the truth behind the MAGA influencer ecosystem—how it works, who profits, and why it’s starting to fall apart in real time. From clout-chasing grifters to coordinated messaging and manufactured outrage, this episode breaks down the business model behind right-wing social media and the hypocrisy fueling it. As the MAGA movement fractures and influencers turn on each other, this is the inside story of a political media machine built on clicks, cash, and chaos—and what happens when the audience finally sees through it.
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Ashley St. Clair is on X @stclairashley, on Instagram @asc.sys, and on TikTok @ashstc.
Rick Wilson is on X at @TheRickWilson, on Bluesky at @TheRickWilson.bsky.social, and you can check out Rick’s Substack at therickwilson.substack.com. You can check out more of LP’s work at www.lincolnproject.us and on X at @ProjectLincoln.
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